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From: Tom Everson
Time: 1:23:51 PM
Remote Name: 22.214.171.124
Hello from Omaha!
What follows is information about Keep Kids Alive Drive 25®, a child traffic safety campaign encouraging observance of the residential speed limit. We have initiated the campaign here in Omaha. We are already busy moving the campaign into other states, including California, Colorado, Georgia, Louisiana, Oregon, North Carolina, New Jersey, Arizona, Washington, Utah, Florida, Minnesota, and Rhode Island. We are seeking partnerships to continue to help root Keep Kids Alive Drive 25 in local communities.
Information includes a general overview for neighborhood groups followed by campaign highlights thus far. Should you be interested in additional information, please contact me at firstname.lastname@example.org or call (402) 334-1391.
Thanks for your consideration.
Tom Everson - Creator of Keep Kids Alive Drive 25®
KEEP KIDS ALIVE DRIVE 25 ® (5/12/99)
Keep Kids Alive Drive 25® is a safety campaign designed to encourage motorists to observe the residential speed limit. In Omaha, as in many towns and cities across the U.S., the residential limit is 25 mph. Thus the slogan, "Keep Kids Alive Drive 25."
Fast Facts from the Omaha Police Department (Check these out in your neighborhood):
The number one concern of Neighborhood Watch Groups throughout Omaha is speeding. Most speeders in your neighborhood live in your neighborhood. It is not unusual for speeders to be clocked in excess of 40 mph (and even 50 mph on occasion). How to Bring Keep Kids Alive Drive 25® to Your Neighborhood:
Make a difference. Slow down. Make sure you observe the 25-mile per hour speed limit. Talk with neighbors about your concern for the safety of all neighborhood children. Request the Police/Sheriffs Department to do a traffic study to gauge the extent of the speeding problem in your neighborhood. Contact your neighborhood association as well as local officials concerning posting of Keep Kids Alive Drive 25 street signs in your neighborhood. You can also contact your city council representative, the traffic engineers office, and the mayors office to make your wishes known. Post a Keep Kids Alive Drive 25® sign in your yard. Post the yard sign during the early morning hours (before school starts), after school (between 2:30 p.m. and dusk), and on weekends when children are out playing. The sign reminds all drivers in your neighborhood to slow down for our kids sake! Encourage local schools to integrate Keep Kids Alive Drive 25 into drivers education. Your business can display the Keep Kids Alive Drive 25® logo (via decals or bumper stickers) on service vehicles out in neighborhoods. How Do You (and Others) Benefit?
You contribute to a reduction in speeding. Initial studies indicate that 65 to 80 percent of drivers who drive by a "Keep Kids Alive Drive 25" yard sign apply their brakes. Get to know and work together with neighbors in addressing this "hot button" issue. Express your feelings without raising your voice or your hands by placing a Keep Kids Alive Drive 25 sign in your yard or a permanent sign on your street.
Thank you for your support of the Keep Kids Alive Drive 25® safety campaign. For more information, please contact Tom Everson at (402) 334-1391 or email@example.com.
KEEP KIDS ALIVE DRIVE 25® HIGHLIGHTS
KEEP KIDS ALIVE DRIVE 25®, is a safety campaign designed to encourage motorists to observe the residential speed limit. In many towns and cities across the U.S., the residential limit is 25 mph. Thus the slogan, "KEEP KIDS ALIVE Drive 25"
Tom and Wendy Everson initiated KEEP KIDS ALIVE DRIVE 25® in Omaha, Nebraska in late August 1998. Since that time several highlights have marked the growth of the campaign. These include:
Working with the Crime Prevention Unit of the Omaha Police Department. This has produced a traffic study, connections with neighborhood associations (many of which are interested in erecting permanent street signs bearing the KEEP KIDS ALIVE DRIVE 25® logo), and publicity of the campaign through Expo 99, an area-wide crime-prevention kickoff in Omaha. Developing a partnership with the Nebraska chapter of the National Safety and Health Council. The Council has committed to adopting KEEP KIDS ALIVE DRIVE 25® as the slogan for their annual back to school campaign to alert motorists of the presence of children walking to and from school. The Echo Hills neighborhood in Sarpy County (just outside Omaha) becoming the first community in the country to erect KEEP KIDS ALIVE DRIVE 25® street signs. As summer approaches, several other neighborhood associations are making plans to erect signs in their neighborhoods. Businesses, including US West, affixing the campaign logo to service vehicles out and about in neighborhoods. 10% of the proceeds from sales of decals and bumper stickers sold to businesses are returned to the Safety and Health Council to purchase child safety seats for families who cannot afford them. The KEEP KIDS ALIVE DRIVE 25® web site is currently in development by students at Marian High School in Omaha. A congregation in Omaha is the first group to raise money for a youth mission trip through sales of KEEP KIDS ALIVE DRIVE 25® products on Mothers Day. Numerous presentations made to neighborhood associations and neighborhood watch groups (working with the Douglas County Sheriffs Office) throughout the Omaha area. A feature story introducing KEEP KIDS ALIVE DRIVE 25® in the September 18, 1998 edition of the Omaha World Herald. KETV, the Omaha ABC affiliate featured KEEP KIDS ALIVE DRIVE 25® as a part of their "7 Can Help Kids" campaign. WOWT, the Omaha NBC affiliate, featured KEEP KIDS ALIVE DRIVE 25 as their lead story on May 6, 1999. Partnered with Childrens Hospital in Omaha at Bike Safety Fairs. Raised money for the Childrens Miracle Network. State and community-wide initiatives are developing in California, Colorado, Arizona, Georgia, North Carolina, New Jersey, Oregon, and Louisiana. Plans are underway to move the campaign forward into additional states as well. This is but a sampling of how KEEP KIDS ALIVE DRIVE 25® has grown to date. Every week brings new opportunities to build partnerships and move the campaign ahead for the benefit of children and all adults who care for kids.
KEEP KIDS ALIVE DRIVE 25®
P.0. Box 45563 Omaha, NE 68145-0563 (402) 334-1391
Revised: January 20, 2006